Guest Blog Posts

Why Organizations Should Consider Switching To Plain-Text Email Marketing

June 7, 2017 | FORBES

What's the first thing you do when you wake up in the morning? For me, it's turning off my iPhone alarm and opening my email app. Better...
 

When Should Your Nonprofit Organization Adopt A New Platform?

May 8, 2017 | FORBES

We don't often visit the intersection of tech innovation and nonprofits. Technology costs can be impactful to nonprofit budgets, which are  ..
 

How To Meet Your Company's Tech Needs Without The Information Overload

April 6, 2017 | FORBES

As a child of the internet and a tech enthusiast, it was natural for me to take a tech-forward approach to developing ...
 

How Testicular Cancer Foundation Uses CauseVox To Empower Fundraisers and Delight Donors

JANUARY 27, 2017 | CauseVox

Fundraising is essential to any nonprofit organization. As organizations fight for donor interest, there are layers to the ...
 

Case Study: MVMT Watches – From Crowdfunding Record Setter to Shopify Success Story

JULY 15, 2016 |  INVENTORY PLANNER

In 2013, two “broke college students” launched MVMT, a low cost watch company aspiring to reinvent the watch industry. From ...
 

Case Study: How One Amazon Seller Uses Forecasting and FBA to Drive Revenue and Optimize Cash Flow

JUNE 16, 2016 |  INVENTORY PLANNER

In the late 90s, Todd Ryan began selling online. It wasn’t until 2012 that he, along with his wife and son, began selling with a ...
 

Case Study: How SitStay uses Inventory Planner to Master Inventory Management

MARCH 24, 2016 |  INVENTORY PLANNER

In the mid 90s, SitStay.com launched as one of the earliest pet stores selling online. As the market and technology has evolved, ...
 

Case Study: How Stupid Cancer Uses Inventory Planner After Outsourcing Fulfillment

MARCH 10, 2016 |  INVENTORY PLANNER

In May 2014, sales in the Stupid Cancer Store reached the point where our small team was unable to continue fulfilling orders ...

 

How to select a new ecommerce platform

MARCH 10, 2016 | PRACTICAL ECOMMERCE

In “Why change ecommerce platforms?,” my post last month, I discussed my decision to switch ecommerce platforms — from ...
 

How Stupid Cancer Solved These Common Small Business Challenges

FEBRUARY 24, 2016 | JUSTWORKS

Starting a non-profit organization is no small feat. Born out of inequity, it takes a strong resolve and an entrepreneurial mindset ...
 

Why change ecommerce platforms?

FEBRUARY 16, 2016 | PRACTICAL ECOMMERCE

One of the best parts of being an ecommerce consultant and storeowner is corresponding with all the amazing entrepreneurs  ...
 

Omnichannel Selling: Bigcommerce, Amazon, Facebook

JANUARY 21, 2016  |  PRACTICAL ECOMMERCE

In my post last month, I touched on the fact that I was experimenting with omnichannel selling in 2015. If you’re not familiar...
 

Inventory Hiccups Highlight 2015

DECEMBER 23, 2015  |  PRACTICAL ECOMMERCE

As 2015 comes to a close, it is a good time for self-evaluation. Hopefully, you’ve met or exceeded your revenue goals, and come ...
 

Slack App Frees Me From My Desk

NOVEMBER 20, 2015  |  PRACTICAL ECOMMERCE

I’ve written about using third-party apps on my Bigcommerce store. But there are many apps that merchants can use regardless of ...
 

What I Wish I Had Known About Email Marketing

NOVEMBER 18, 2015  |  KEVY

Over the past 6 years, I’ve had the honor of shifting and adapting our tech infrastructure at Stupid Cancer. With a nimble team, I’ve...
 

Ecommerce Apps To Save You Time And Improve Your Customer’s Post-Purchase Experience

NOVEMBER 6, 2015  |  BIGCOMMERCE

Attracting and keeping customers happy –– and returning –– is the real difficulty of running an online business. Like any ...
 

Benefits Of Third-Party Ecommerce Apps

OCTOBER 23, 2015  |  PRACTICAL ECOMMERCE

One of the good things about being on a leading ecommerce platform — Bigcommerce, in my case — is the ability to easily ...
 

How To Optimize Your E-Commerce Business, Increase Profits & Have The Most Profitable Q4 Yet

OCTOBER 10, 2015  |  SKUBANA

As we enter Q4 and the holiday shopping season, it’s important to make sure that you’re ready to handle the increase in traffic ...
 

Adjusting To Third-Party Fulfillment

SEPTEMBER 25, 2015  |  PRACTICAL ECOMMERCE

My last two posts — “My search for a third party fulfillment company” and “Life after in-house fulfillment” — have addressed Stupid ...
 

5 Ecommerce Apps To Streamline Your Holiday Selling Operations

SEPTEMBER 10, 2015  |  BIGCOMMERCE

Let’s face it: there are less than 12 weeks until Black Friday and Cyber Monday. If you’re like me, you may be playing a bit of ...
 

Life After In-House Fulfillment

AUGUST 18, 2015  |  PRACTICAL ECOMMERCE

In “My search for a third-party fulfillment company,” I wrote that location, automation, and accommodation were key factors in ...
 

5 Ecommerce Apps To Cater Your Marketing To The Price-Comparing Millennial

JULY 29, 2015  |  BIGCOMMERCE

Millennials are discount-hungry. Blame it on the economy in which they launched their careers or attribute it to their digitally savvy ...
 

My Search For A Third-Party Fulfillment Company

JULY 22, 2015  |  PRACTICAL ECOMMERCE

I can’t help but reflect on this time last year as one of my greatest ecommerce successes. The Stupid Cancer store had rounded a ...
 

Balancing Ecommerce Profits With A Nonprofit Mission

JUNE 18, 2015  |  PRACTICAL ECOMMERCE

In “Using ecommerce to support cancer survivors,” my last post, I discussed how Stupid Cancer launched an online store, and ...
 

Top 5 Ecommerce Apps And Integrations To Fully Customize Your Store And Stand Out Online

JUNE 8, 2015  |  BIGCOMMERCE

I’ve never really been happy with things as they come “out of the box.” Perhaps Dell is to blame, after presenting 15-year-old me ...
 

Using Ecommerce To Support Cancer Survivors

MAY 22, 2015  |  PRACTICAL ECOMMERCE

In March 2012, I decided it was time for Stupid Cancer, the nonprofit I co-founded, to move beyond CafePress and open our own ...
 

4 Ecommerce Apps And Integrations To Outsource Product Fulfillment For Your Online Store

MAY 11, 2015  |  BIGCOMMERCE

About a year ago, I began to entertain the idea of outsourcing fulfillment for my online store. My store had reached the point ...
 

6 Top Ecommerce Apps And Integrations To Increase Brand Awareness Via Marketing

APRIL 13, 2015  |  BIGCOMMERCE

Every Online Business Starts Out The Same Way: As Just An Idea. The idea may be to bring something totally new to the ...
 

4 Ecommerce Apps And Integrations To Improve Your Customer Service Experience

MARCH 9, 2015  |  BIGCOMMERCE

Deep within the customer lifecycle lies a critical point of their journey: customer service. It’s something so crucial to your online ...
 

7 Best Ecommerce Apps And Integrations To Increase Productivity

FEBRUARY 9, 2015  |  BIGCOMMERCE

As Chief Operating Officer at Stupid Cancer , I wear many hats. One of those hats is managing our online store from top to ...
 

Holiday Hacks: 5 Vetted Tips For On-The-Go Store Management

NOVEMBER 25, 2014  |  BIGCOMMERCE

As ecommerce entrepreneurs, the holiday shopping season means we’re torn between two worlds: spending more time with ...
 

The Secret To Successful Black Friday And Cyber Monday Sales

NOVEMBER 19, 2014  |  BIGCOMMERCE

As I approach my third Cyber Monday , I can’t help but reflect on how far I’ve come since the first one. That year, I let my ...
 

10 Signs You’’Ve Outgrown A Homemade Customer Service Solution

JANUARY 9, 2014  |  ZENDESK

Most businesses have one thing in common: They start off with limited resources. When it comes time to build out a technological ...


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